I’m a digital marketing manager who matches the right creators to the right brands — turning disruptive ideas into PR stunts, memes and AI-led films that ship real ROI.
// trusted by 100+ brands across India
Britannia 
OYO 
Spotify 
Durex 
Shaadi.com 
Cult.fit 
Amazon MiniTV 
Netflix 
Prime Video 
Dettol 
Domino's 
99acres 
Nestlé 
Jeevansathi 
CoinDCX 
Max Fashion 
Sony Music 
Mamaearth 
Pilgrim // selected work
Viral OOH stunts, meme-led PR, AI films and creator collabs — a snapshot of work that earned attention and moved the numbers.
OOH · Viral · Social Planted seats outside the Coldplay concert queue with cheeky copy — "VIP SEATS ONLY FOR SINGLES" — then amplified the moment with one-liners across Twitter and Instagram. A real-world PR stunt that turned a queue into a feed.
Pitched the influencer strategy for Ather's Bluetooth-enabled helmet with trending Bangalore creators Yuktha and Nirmal Pillai.
₹22.5LAmplified KFC's "9 for 299" ad film pan-India and across the South via meme pages and influencer seeding.
₹18L UGC · PR · Meme HR-taunting culture ideas with Gen-Z humour, seeded through Twitter influencers and Instagram pages.
₹16.75L UGC · Culture Ideas Ideated and executed three user-led ideas — App Review, Cafe and Agreement — amplified on Twitter and Instagram.
₹13L OOH · Billboard In-house OOH billboard concepts built around the 90s-kid theme, amplified via Twitter influencers and Instagram meme pages.
₹15L AI · Video · Amplification Pitched and delivered an AI-generated video asset for Independence Day, amplified with one-liners across Twitter and Instagram.
₹6L// about
I've spent 6+ years deep in influencer marketing and the creator economy — matching the right creators to the right brands and squeezing real ROI out of every collaboration.
From pitching disruptive ideas to executing them and amplifying across Instagram, LinkedIn, Twitter and YouTube, I help brands craft campaigns that stand out and convert.
// experience
Primary point of contact for clients — owning project briefs, idea pitches, feedback loops and costing plans while keeping relationships strong.
Managed exclusive creators and ran inbound/outbound deals plus campaign execution through a tech-driven dashboard with a 2 lakh+ creator marketplace.
Onboarded exclusive Northeast creators and pitched influencer strategy to 100+ brands including Max Fashion, Sony Music, Universal, Pilgrim and Mamaearth.
// capabilities
// services
What I do
Audiences connect with creators who feel authentic, not just famous. I obsess over the right creator-content fit for maximum ROI.
Where I push
Meme marketing spreads like wildfire. Paired with OOH stunts and AI-driven creative, I build campaigns engineered to go viral and convert.
// let’s work together
Open to bold brand projects, campaigns and collaborations. Tell me what you’re launching — I’ll bring the creators and the idea.